Building Your First Funnel

Understand the concept of a funnel: A funnel is a series of two or more connected web pages with a specific goal, such as sales or lead generation. It is designed to optimize conversions and is focused on achieving that specific goal.

1. Access the funnel builder: In the funnel builder tool, click on the "Create a new funnel" button to begin.

2. Choose a funnel design: Explore the available funnel designs and select the one that suits your needs. Consider the number of steps required for your funnel. For example, if you want a lead generation funnel, choose a design with a landing page and a thank you page.

3. Preview the selected funnel: Before adding it, preview the steps within the funnel to get an overview of what it includes, such as the landing page and thank you page.

4. Create a new funnel: Click on the "Add funnel" button and give it a name.

5. Set funnel location: By default, a new funnel is standalone and not connected to any website. If you want to integrate the funnel into your website, access the list of funnels, click on the three dots for your chosen funnel, and select the option to move it to a website within your project. Choose the desired website where you want to place the funnel.

6. Customize the funnel: Modify your funnel's content, design, and elements. You can edit the landing page, add information, and create a call-to-action, such as a form or a button.

7. Analyze funnel performance: Track the number of visitors to each page of your funnel and monitor the conversion rate. This allows you to assess the effectiveness of your funnel in achieving its goal.

8. Implement A/B testing: If you want to optimize your funnel's performance, you can perform A/B testing. Duplicate a page within your funnel and make variations to elements like headlines, images, or videos. Test different versions to see which one yields higher conversions.

9. Explore sales funnels: If your goal is sales, create a sales funnel instead. Choose a sales funnel design, give it a name, and modify the product details and information. Ensure that the call-to-action leads directly to the checkout page, minimizing distractions and focusing on conversions.

10. Learn more: Familiarize yourself with additional features and options available for funnels, such as sales bump offers. Explore detailed videos or resources the funnel-building tool provides to better understand how to optimize your funnels.

Building a funnel is a dynamic process involving continuous monitoring and refinement. Regularly analyze the performance of your funnel and make adjustments as needed to improve its effectiveness in achieving your goals.